Social Media and Digital Communications
This part-time online certificate is designed for individuals who have a background or interest in business, marketing, advertising, communications, or web design who want to learn about the dynamic field of social media and digital communications, which has changed the way organizations interact and communicate with customers and employees. Learners will gain the practical skills and knowledge needed to effectively use and leverage social and digital media tools required by today`s employers, and will learn about social media marketing and strategies, including best practices and cautions; emerging technologies and tools; and communicating to different target groups using different digital communication tools.
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