Sault College Business Marketing Graduates Offered Accelerated Pathway to National Designation

(Sault Ste. Marie, ON November 28, 2024) – Sault College has partnered with the Canadian Marketing Association to support an exciting new pathway for Business Marketing graduates. Through this partnership, graduates can accelerate their path to the Chartered Marketer (CM) designation, Canada’s only recognized marketing designation. The foundation of this new pathway is the College’s relevant and extensive programming that aligns and connects our graduates to the CM designation.

A CM designation recognizes a professional’s commitment to continuous learning, adherence to the highest industry standards, and leadership within the marketing industry. With this designation, marketers will have access to a wealth of resources exclusive to the Chartered Marketing Association members, which includes networking and professional development opportunities, option to author a CM Spotlight Blog, and much more.

"Sault College is proud to offer our Business Marketing graduates this exciting opportunity in partnership with the Canadian Marketing Association. This accelerated pathway to the Chartered Marketer designation reflects the strength of our programming and our commitment to aligning our students with recognized industry standards. It’s a significant step in helping graduates advance their careers and make meaningful contributions to the marketing field,” said Martha Irwin, Dean, Business and Information Technology at Sault College.

Graduates who choose to pursue the CM designation will only require one year of work experience, which can be a student or internship position, two additional courses and the Summit course to obtain the full designation.

“We are thrilled to partner with Sault College to pave a pathway for future marketing leaders. This collaboration underscores our shared commitment to fostering professional development and promoting marketing excellence. By offering an accelerated path to the Chartered Marketer  designation, we are equipping Sault College graduates with vital tools and resources to excel in an ever-evolving marketing landscape. This designation is more than a credential; it is a testament to a marketer's dedication to lifelong learning, upholding the highest industry standards, and leading with integrity and innovation. We look forward to welcoming Sault College graduates to our talented CM community of influential marketers who are shaping the future of the profession, “ said Chief Membership and Learning Officer, Natasha Upal.

To learn more about Sault College’s Business Marketing program and how it can kick start your career in this exciting area, visit Business - Marketing | Sault College.

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