Monitoring & Measurement
For registration instructions, please see the How to Register page.
Monitoring & Measurement - OEL1299
Credits: 3 (Online)
Learners explore how to monitor and measure the impact of a social media strategy or social media efforts. Specifically, learners learn which tools are available for monitoring and measuring social media efforts. Through online discussion, learners discuss the challenges of ongoing measurement in a rapidly changing field and explore strategies for addressing these challenges. Learners are also introduced to basic Search EngineOptimization (SEO) and how social media efforts can lead to increased and effective website traffic.
March 02, 2020 - April 27, 2020
Go to www.textnet.ca to see your books. Find the course name in the listings. If the course name is not at the Textnet.ca site, then you do not require a book.
Subscribe to our mailing list!