Social Media Marketing
For registration instructions, please see the How to Register page.
Social Media Marketing - OEL1186
Credits: 3 (Online) New!
Some call it social media marketing. Some refer to it as digital media. Some include mobile marketing. This course provides the student with a fundamental understanding of many of the different digital channels including: social, mobile, games, and other emerging digital channels of communication. Once an understanding of each of the channels is established the student then learns how to integrate the messages and media into coordinated strategies to achieve stated marketing objectives.
January 14, 2020 - April 21, 2020
Go to www.textnet.ca to see your books. Find the course name in the listings. If the course name is not at the Textnet.ca site, then you do not require a book.
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